redefining millennial independence & voice in a gen z world
CLIENT: Dazed Media Inc.
Dazed Media wanted to innovate and motivate their audience of millennial and non-traditional women to declare their own independence through their social media presence.
We created a series of short videos and snapchat filters that represent the creatively curious and present decisions that we make everyday to become more independent.
In collaboration with Kalina Ye & Danielle Wegrzyn